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FoundSignal

FOUNDSIGNAL VISIBILITY REPORT

How easy is your business to find online?

See where your business shows up across Google, AI and the wider web, where you're being missed, who's showing up instead, and the actions that can strengthen your visibility.

$79 AUD one-off · No subscription · Most reports are ready within an hour.

The measurement

One clear measure of your online visibility

Your FoundSignal Score brings together four areas that influence how easily customers can find and trust your business online.

FoundSignal Score

Example report
6.7/ 10

Northgate Plumbing · Northgate, Brisbane QLD

  • Search Visibility5.1
  • AI Visibility7.7
  • Digital Presence6.5
  • Accuracy & Trust7.3
  • Search Visibility

    5.1

    Can customers find you in a normal Google search?

    Counts for 25% of the score.

  • AI Visibility

    7.7

    Do AI assistants mention you when customers ask who to use?

    Counts for 30% of the score.

  • Digital Presence

    6.5

    Are you present in the places customers expect to find you?

    Counts for 25% of the score.

  • Accuracy & Trust

    7.3

    Is your business information accurate and consistent?

    Counts for 20% of the score.

The figures shown come from our worked example.

We check the places that influence whether customers find you

You give us your website. FoundSignal does the searching, checking and comparing for you.

  • Search

    We run real customer-style searches and check whether your own website appears, whether you show in local and map results, and when customers would only find you through someone else's page.

  • AI

    We test realistic customer questions across supported AI assistants to see whether your business is mentioned, how prominently it appears, and who gets recommended instead.

  • The wider web

    We check your digital footprint, expected platforms, independent mentions and whether important business information is accurate and consistent.

Everyday Google searches we ran

Example report
  • plumber northgate brisbane

    Your website: 3rd result

    Map results: 2nd in the map results

  • emergency plumber northgate brisbane

    Your website: 2nd result

    Map results: 1st in the map results

  • blocked drains northgate brisbane

    Your website: 5th result

    Map results: 3rd in the map results

A small-business owner and a colleague reviewing information together on a laptop and printed pages

See where you stand and what to do next

FoundSignal turns the checks into a clear picture of what's working, what's getting in the way, and the actions worth taking next.

  • Your FoundSignal Score, out of 10
  • Where you're being found
  • Where you're being missed
  • Who customers are finding instead
  • The evidence behind every finding
  • Your Top 3 priorities
  • Your full Improvement Plan

Your Improvement Plan is the part most owners use first: a prioritised, plain-English set of actions, each tied to the evidence behind it — not just a list of what's wrong.

Everything shown here is taken from our worked example for a fictional Brisbane plumber.

What AI assistants said

Example report

Appeared in at least one AI assistant for 8 of 10 questions

ChatGPT4 of 10
Gemini7 of 10
  • You were named in eight of the ten questions we tested, and most strongly for emergency call-outs, burst pipes and blocked drains around Northgate, Nundah and Virginia.
  • You didn't come up at all for hot water installation or replacement, even though it's a service you offer. That's the clearest gap in this report.
  • An old phone number appears on several other websites

What to fix first

  1. 1Fix the old phone number on other websites
  2. 2Make hot water work obvious
  3. 3State your service area the same way everywhere

Baseline, improve, measure again

The point isn't the first score. It's the second one.

Your first report gives you a baseline. Work through the improvements, then run FoundSignal again using the same benchmark to see what changed.

A laptop on a desk in a bright office showing a FoundSignal visibility report

Your visibility, measured over time

Illustrative example
7.6out of 10First report
8.5out of 10Checked again later

+0.9 improvement

Run a baseline report. Make the changes. Check again later and see what actually improved. We keep the same questions and the same checks, so the two scores are genuinely comparable.

Illustrative example only — these numbers are not a real customer result.

See a FoundSignal report before you buy one

Explore the full example to see the score, evidence, visibility gaps and Improvement Plan you'll receive. Northgate Plumbing is a made-up Brisbane business, shown in the real report layout with every section filled in.

FAQ

Questions?

Here's what business owners usually want to know before running their first FoundSignal report.

Find out how easy your business is to find

Get your FoundSignal Visibility Report and see where you stand, where you're being missed, and what you can do next.

$79AUD one-off

$79 AUD one-off · No subscription · Most reports are ready within an hour.

Just enter your website. We keep working after you close the page — most reports are ready within an hour.

We check publicly available information, run everyday searches and ask AI assistants our own test questions. A report describes what we observed at the time we ran it. Improving your results cannot guarantee that any search engine or AI assistant will mention your business.